Pleasure, Bold.​
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BOLD STRAP is a brand that celebrates empowerment, diversity and inclusion through a young, bold and vibrant style. 

 

Our pieces, designed and produced in São Paulo, are dedicated to an audience with a BOLD attitude: those who attract attention wherever they go and use their way of dressing to freely express their essence and individuality.

 

Initially focused on underwear, today the brand has expanded to offer a complete line of clothing and accessories that stand out for their quality, sophistication and authenticity.